LET'S BE FRIENDS

I started my journey with an apprenticeship under Chris Reed of REED’s Inc. With his mentorship, I learned about every aspect of managing a beverage company, something rarely afforded to most. I gained experience and knowledge of product research and development, production, distribution, sales, strategy, financing, and perhaps most importantly, what pitfalls to avoid. Given the ability to take ownership of my own path, I was able to use my skills to collaborate and develop meaningful relationships between different teams across the company.

Moving from REED’s, I was able to apply these skills with other natural food industry companies, learning their unique challenges and cultures, and their strategies for success. My ability to network, collaborate, and see the big picture allowed me to apply creative solutions to efficiently help these companies meet their unique goals.

 With my diverse background, I have learned how to bring a unique, effective, approach to the Natural CPG Industry. I find joy in being the catalyst to drive other companies to success – to contribute and to learn from them.

 Currently my 14+ years of industry experience is being applied to help businesses meet and exceed their goals. I have worked with companies such as AIDP, Vitajoy, Natreon, Organic Gemini, Health Ade, Essentia, Neuro, Big Geyser, and more.

Since helping with the New Orleans post-Katrina relief effort, my career as an entrepreneur has been focused on social good, natural products, and the community.  I am skilled in sales, marketing, and product launching - and am recognized for identifying and addressing the needs of the consumer through public outreach for brands. 

In this capacity, I functioned as an events manager and co-produced tradeshows at the San Diego convention center, as well as various fund raisers in cities such as Los Angeles and New York City.  

I am an active participant in philanthropic and charitable activities. I help companies like REED's Inc. (NYSE: REED) sponsor and support non-for-profit activities including veterans affairs - as well as placing brands with consumer influencers.